Lilac Skies were asked to create a 'brand bible' and refresh the identity for extreme sports TV channel: Extreme TV. After researching the field we produced a strong and unique creative brochure which captured the fearless 'Fuck It' attitude of the audience. Bespoke to the the brand each page was created as a fresh part of the 'Extreme' story and could be seen and used as a brand poster in itself.

 

Skills used:

Identity

Guidelines

Digital

Art Direction

Print

Illustration

Photography